With the recent signing of a new agreement with the Professional Rodeo Cowboys Association (PRCA), in addition to securing agreements with the Canadian Professional Rodeo Association (CPRA) and Liga Nacional de Rodeio (LNR), The Cowboy Channel is poised to deliver an even more comprehensive rodeo schedule than ever before.
The Cowboy Channel, along with its sister network, The Cowgirl Channel, is prepared to roll out an extensive lineup of rodeo events across multiple platforms. This ambitious initiative includes the establishment of new television broadcasting standards for rodeos, an elevation of the overall quality of rodeo productions, the introduction of Spanish and Portuguese broadcasts, and the creation of enhanced sponsorship opportunities. These groundbreaking partnerships between The Cowboy Channel and the PRCA, CPRA, and LNR are aimed at transforming the way rodeos are enjoyed by fans, athletes, and sponsors.
Fans can look forward to witnessing over 900 rodeo events from around the world, all accessible on The Cowboy Channel, Cowgirl Channel, and The Cowboy Channel+. A downloadable version of the schedule spanning from June through the end of 2023 is available below. Additionally, you can sign up to catch every single rodeo on offer, including the highly anticipated National Finals Rodeo (NFR), by visiting the provided link. Get ready for a rodeo experience like never before!